Privacy policy

Last updated: May 9, 2026

Seraphic Crystal (owned and operated by Donghai County Zhencui Jewelry Co., Ltd.) operates this store and website, including all related information, content, features, tools, products and services, in order to provide you, the customer, with a curated shopping experience (the "Services"). Seraphic Crystal is powered by Shopify, which enables us to provide the Services to you.

This Privacy Policy describes how we collect, use, and disclose your personal information when you visit, use, or make a purchase or other transaction using the Services or otherwise communicate with us. If there is a conflict between our Terms of Service and this Privacy Policy, this Privacy Policy controls with respect to the collection, processing, and disclosure of your personal information.

Please read this Privacy Policy carefully. By using and accessing any of the Services, you acknowledge that you have read this Privacy Policy and understand the collection, use, and disclosure of your information as described in this Privacy Policy.

Personal Information We Collect or Process

When we use the term "personal information," we are referring to information that identifies or can reasonably be linked to you or another person. Personal information does not include information that is collected anonymously or that has been de-identified, so that it cannot identify or be reasonably linked to you. We may collect or process the following categories of personal information, depending on how you interact with the Services:

  • Contact details: name, address, billing address, shipping address, phone number, and email address.

  • Financial information: payment card information, transaction details, and other payment confirmation.

  • Account information: username, password, security questions, and settings.

  • Transaction information: items you view, put in your cart, purchase, or return.

  • Device information: information about your browser, network connection, IP address, and unique identifiers.

How We Use Your Personal Information

We use your personal information for the following legitimate business purposes:

  • Provide and Improve Services: To process payments, fulfill orders, arrange shipping, and manage your account.

  • Marketing and Advertising: To show you online advertisements for products or services based on your previous activity on the Services.

  • Security and Fraud Prevention: To protect our services and ensure a secure shopping experience.

  • Communication: To provide customer support and maintain our business relationship with you.

How We Disclose Personal Information

In certain circumstances, we may disclose your personal information to third parties, including:

  • Shopify and Vendors: Service providers who perform IT management, payment processing, data analytics, and fulfillment.

  • Business Partners: To provide marketing and targeted advertising as permitted by applicable law.

  • Legal Compliance: To comply with valid legal processes or protect our rights and the safety of our users.

Children's Data

The Services are not intended to be used by children. We do not knowingly collect personal information about children under the age of majority.

Security and Retention

Please be aware that no security measures are perfect. We cannot guarantee "perfect security." We retain your personal information for as long as necessary to provide you with Services and comply with legal obligations.

Your Rights and Choices

Depending on where you live (such as the UK or European Economic Area), you may have the right to access, delete, or correct your personal information. You may also object to certain processing or withdraw your consent at any time. To exercise these rights, please contact us using the details below.

International Transfers

Please note that we may transfer, store and process your personal information outside the country you live in. We rely on recognized transfer mechanisms like the Standard Contractual Clauses to ensure your data is protected.

Contact Information

Should you have any questions about our privacy practices or this Privacy Policy, or if you would like to exercise any of the rights available to you, please contact us:

  • Trade Name: Seraphic Crystal

  • Legal Entity Name: Donghai County Zhencui Jewelry Co., Ltd. (东海县臻萃珠宝有限公司)

  • Phone Number: +86 15240239814

  • Email: seraphiccrystal@outlook.com

  • Business Address: No. 12-10, Xiliu Village, Shiliu Street, Donghai County, Lianyungang City, Jiangsu Province, China.

For the purpose of applicable data protection laws, we are the data controller of your personal information.